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Everyone wants to optimize their website

People ask me all the time what the best way to “Optimize” their website. To be found by the search engines.

When I think of the word “optimize”, I don’t think of the search engines, I think of my human visitors.
What’s the best and easiest way for them to get what they want.

This is a great way to think about it
Website Optimization Basics on search engine watch

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