Are you sending html e-mails to your customers?
Are you thinking about it?
Before you do anything else you should know how to get them your content in a format that they can actually view.
Visit Campaign Monitor blog – a place for development news, tips, tricks and talk on email newsletters and list management. They have written an excellent Guide to CSS Support in Email.
When technology serves its owners, it is liberating. When it is designed to serve others, over the owner’s objection, it is oppressive. There’s a battle raging on your computer right now — one that pits you against worms and viruses, Trojans, spyware, automatic update features and digital rights management technologies. It’s the battle to determine who owns your computer.You own your computer, of course. You bought it. You paid for it. But how much control do you really have over what happens on your machine? Technically you might have bought the hardware and software, but you have less control over what it’s doing behind the scenes.
Using the hacker sense of the term, your computer is “owned” by other people.
Open source software is a concept that I believe in and support. I have written more about it here.
In deciding between open source and proprietary management tools, an organization may have to decide whether it’s willing to forgo some niche features in exchange for a less costly tool that does 80% of what its proprietary counterpart does equally well. Large enterprises will typically pay for all the added features and functionality because they may actually use them. But the real sweet spot for open source management tools is the mid-market companies that want to manage things in a reliable way with a tool that’s reasonable to set up, configure, and maintain, without a hefty price tag. With the advancement of open source management solutions, quality is becoming just as important a differentiator as value.