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Search Engine Promotion

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No Strategy. No Success is an article by Frederick Townes who is the owner of W3 EDGE Web Design. I found this is a good read for beginners, as well as experienced designers. He covers many points including:

  • Objectives
  • Market Analytics
  • Technology
  • Presentation Layer
  • Promotion
  • Optimization

Of course it’s a lot to cover in one short article and some things are over simplified, but I found many goods clear and concise points. I also think Frederick has taken the time to have his points laid out in order of importance.

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