{"id":344,"date":"2007-05-16T08:21:32","date_gmt":"2007-05-16T13:21:32","guid":{"rendered":"https:\/\/lillicotch.com\/Blog\/2007\/05\/16\/use-follow-up-email\/"},"modified":"2007-05-16T09:24:37","modified_gmt":"2007-05-16T14:24:37","slug":"use-follow-up-email","status":"publish","type":"post","link":"https:\/\/www.lillicotch.com\/Blog\/use-follow-up-email\/","title":{"rendered":"Use Follow Up Email"},"content":{"rendered":"<p>I sent my mother in CA a basket of fruit for Mothers Day.<br \/>\nToday I got a nice follow up email from the company I used.<br \/>\nI&#8217;m not going to say who it was because they are not paying me.<\/p>\n<p>OK, OK,<br \/>\nIt was <a href=\"http:\/\/www.proflowers.com\/cherrymoonfarms\/default.aspx?REF=CECRENC\" target=\"_blank\">Cherry Moon Farms<\/a><\/p>\n<p>I think that if you are not doing this kind of thing already, you should be.<br \/>\nAnywhere from a few days to a month after your customers buy something from you, send them an email. You will be sending these often so make a nice template to use.<\/p>\n<p>You could say something like<strong> To thank you for your purchase we are providing you with a chance to give someone a $10.00\/10% <\/strong>(or whatever)<strong> discount off their next purchase.<br \/>\nuse promo code &#8220;My Friend&#8221; <\/strong>(or whatever)<\/p>\n<p><strong>You can give them as gifts or just pass this email on to your friends.<\/strong><\/p>\n<p>People will buy more or maybe just forward this along.<br \/>\nGreat free <a href=\"https:\/\/lillicotch.com\/Blog\/2007\/03\/06\/word-of-mouth-promotion\/\">word of mouth advertising<\/a>. There is no form of advertising cheaper or more effective.<\/p>\n<p>You can also have an ad like this on your newsletter before holidays.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I sent my mother in CA a basket of fruit for Mothers Day. Today I got a nice follow up email from the company I used. I&#8217;m not going to say who it was because they are not paying me. OK, OK, It was Cherry Moon Farms I think that if you are not doing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,2],"tags":[25],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/posts\/344"}],"collection":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/comments?post=344"}],"version-history":[{"count":0,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/posts\/344\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/media?parent=344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/categories?post=344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/tags?post=344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}