{"id":549,"date":"2008-01-28T15:44:41","date_gmt":"2008-01-28T20:44:41","guid":{"rendered":"https:\/\/lillicotch.com\/Blog\/2008\/01\/28\/marketing-101-try-your-best-to-get-it-right\/"},"modified":"2008-05-17T11:17:59","modified_gmt":"2008-05-17T16:17:59","slug":"marketing-101-try-your-best-to-get-it-right","status":"publish","type":"post","link":"https:\/\/www.lillicotch.com\/Blog\/marketing-101-try-your-best-to-get-it-right\/","title":{"rendered":"Marketing 101 &#8211; try your best to get it right"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lillicotch.com\/images\/bday.jpg\" alt=\"Happy Birthday\" align=\"left\" border=\"0\" height=\"156\" hspace=\"10\" vspace=\"10\" width=\"208\" \/>I got a birthday email from one of my neighborhood restaurants, Minutellos for a free bottle of wine. They have a rewards program.<br \/>\nI got the same email last year, but it came a month later.<\/p>\n<p>I still had the wine and mentioned it was a little late. Not much, just a word and this year they fixed it.<\/p>\n<p>I&#8217;m impressed!<\/p>\n<p>I think many people send out email newsletters, but if you are going to personalize them and send special ones for events like birthdays or something else, it&#8217;s always pays to go the extra mile and try your best to get it right.<\/p>\n<p><font color=\"#ffffff\">. <\/font><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I got a birthday email from one of my neighborhood restaurants, Minutellos for a free bottle of wine. They have a rewards program. I got the same email last year, but it came a month later. I still had the wine and mentioned it was a little late. Not much, just a word and this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[26,25],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/posts\/549"}],"collection":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/comments?post=549"}],"version-history":[{"count":0,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/posts\/549\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/media?parent=549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/categories?post=549"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lillicotch.com\/Blog\/wp-json\/wp\/v2\/tags?post=549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}