A Good Company Blog
I think that one of the best promotional tools that a company can have of blog, provided they will play by the rules.
- Serve your visitor first (not your company)
- Provide something of value
- Use your own list
- Opt-In only
- No Spam
The Viral Garden keeps track of business blogs and it’s interesting to see how the big companies do it. Some just ignore the rules and don’t post much or are completely self serving. Here’s one that seems to get it.
Read Company Blog Checkup: Mahindra Tractors
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