How To Be Found On A Local Search
There are many businesses that don’t benefit much from visitors that are far away finding their site. Things like pizza shops or car dealers who may get a tiny percent of their sales from a thousand miles away, but the vast majority come from a mile or two radius.
In addition any business will benefit from additional sales and many people will trust a business that is close to them more than one that is far away. Having people find you on a local search these days is much more effective than buying ads in printed directories or even newspapers. It can also be much less expensive or even free.
Here’s a great post on the subject by Ron Jones at the Search Engine Watch. He has some great ideas and links to some wonderful tools to help your business get found on a local search.
