It’s Looking Like You Need Social Media

It’s starting to look like using social media is becoming important to businesses. In the past year I have been reading more and more that having a place on your site where users can freely interact is almost as important as having a site itself. What that means is that if you are planning to […]

Benefits Of Designing From Scratch

One of my potential customers is a group who have concerns about how I write my sites. They were worried that because I write my sites from scratch that they wouldn’t be able to edit it themselves. I believe that the opposite is true. When you design a site from scratch by hand your code […]

Give Away Your Product To Make Money?

One of the many questions that I ask myself about this business is whether I should give away free information to promote myself. I have written about this quite a bit and the answer I always seem to come up with is yes. I usually talk about giving away electronic information that really costs you […]

Traditional Media Doesn’t Get It

Want to hear why traditional media just doesn’t get it when it comes to blogging? Have a look at this post on The Viral Garden called New York Times shows how out of touch it is with bloggers. It’s not just the media that doesn’t get it either. Established businesses think that they are getting […]

Not long ago I read that Google and others would soon be able to read the text content in Flash web pages. I thought at the time that many of the things that I have been saying about SEO and Flash are no longer true, but the more that I read about this the more […]

Looking At Your Site From The Outside

It happens so often that we concentrate our attention on our own business that often we miss the way that our customers sees our business. In our own store or one that we’re designing we know exactly where everything is and also how it works so we often assume that someone who is not familiar […]

Inexpensive Promotion With Added Goodwill

The general manager at a fairly large store asked me recently if I knew of any inexpensive ways that they could promote their Saturday business and add some excitement for their sales staff. They had tried several different things some were successful and some were not. They had already tried signs, banners, balloons, newspaper ads, […]

More Uses For Word Of Mouth

Word of mout advertising has always been one of the best kind of promotion that you can have. People tend to believe referrals and references more than almost anything else. I have found out that these can be from people that they don’t even know. The things that matter are that your customers believe that […]

Positive Ways To Handle Negative Comments

One of the things that I mention to my clients that want to start a blog and allow others to add content to their site is that besides blog spam you probably will get some commenters that don’t like you or what you say. I usually say that instead of just deleting the negative comments […]

Should You Use The Domain Name In The Title Tags?

I have tried several different ways to have my meta title tags. Those are the descriptions that you see at the very top of the browser window that describe the page that your on. Search engines use these tags in different ways, including the text on the results page for your site and I have […]