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What is Organic Search Engine Optimization?

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Organic SEO is a simple technique that anyone can do to improve their rankings in the search engines. The search engines will reward you by sending you traffic and when it comes to business on the Internet traffic is everything. Titus Hoskins has written an article that explains very well what it’s all about. Explained […]

Local Search Marketing Guide

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Many search engines are getting more and mfor into local searches. Matt McGee has written a very good Local Search Marketing Guide. This is an effort to “educate” small business advertisers about online marketing. If you are thinking about moving away from or in addition to the traditional Yellow Pages type of advertising this guide […]

5 Ways Google is Shaking the Security World

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Whether you’re charged with preventing hacks, protecting assets, stopping fraud or defending trademarks, Google and other search engines present a new mix of risks for everybody in the security game. “We always get enamored of a new technology, and it takes us a while to understand the price of that technology,” says Robert Garigue, vice […]

Optimizing your website for the three major search engines

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Google looks at your site one way, MSN another and Yahoo still another. Is there a good way to optimize your site for all three? Dave Davies wrote “Tying It Together: SEO For The Big Three” one of the best articles I’ve found on the subject. This article is part four of a four part […]

Search Engine Submission Tips

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A number of people have asked me how do you get into the search engines. This is the most complete guide that I have found, but there is also a very good section for beginners. This section of Search Engine Watch (formerly called A Webmaster’s Guide To Search Engines) is primarily for webmasters, site owners […]

How to Hire a Good SEO Expert

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For most online merchants, it’s a simple equation: the higher they rank in search engines, the more shoppers they attract. Given that all-important formula, many e-tailers lose sleep pondering two pressing questions: how can I increase my search engine presence? How can I boost my ranking on as many search terms as possible? They know […]

PayPal Shopping Cart

I was speaking to someone the other day who was looking to contract out work for a website because he had no experience with e-commerce. While it’s ture that some shopping carts can be quite a job to install and debug I recommended “If your customer willing to use PayPal to process credit cards you […]

New Keyword Optimization Rules

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Maintaining and marketing a website can be a difficult task especially for those who are inexperienced or who have very little experience. SEO rules are constantly changing and even then, many SEO professionals disagree on the actual specifics required to optimize a website. This is in no small part due to the search engines themselves. […]

The A to Z Guide to Getting Website Traffic

n September of 1999, Brett Tabke wrote “26 Steps to 15k a Day” in the Webmaster World forum. A lot has changed since then, and now is the time to consider a new 26-step plan that meets the current needs of webmasters in 2006. Some of the old ones still apply (writing new content everyday, […]

Are Google Results More Relevant?

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Apparently Google isn’t just the most trafficked and utilized search engine; it may also well be the most relevant as well. A panel at the Search Engine Strategies Toronto conference revealed that people perceive Google provides more relevant results than other search engines. Gord Hotchkiss, president and CEO of search research firm Enquiro, kicked off […]

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