Are Google Results More Relevant?

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Apparently Google isn’t just the most trafficked and utilized search engine; it may also well be the most relevant as well. A panel at the Search Engine Strategies Toronto conference revealed that people perceive Google provides more relevant results than other search engines.

Gord Hotchkiss, president and CEO of search research firm Enquiro, kicked off the panel discussion by updating the results of his “Golden Triangle” eye-tracking study.


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