It’s Looking Like You Need Social Media
It’s starting to look like using social media is becoming important to businesses. In the past year I have been reading more and more that having a place on your site where users can freely interact is almost as important as having a site itself. What that means is that if you are planning to […]
The Right Way To Use Social Media
I recently read where a TV station in Philadelphia (CBS 3) is launching a revenue sharing partnership with local blogs and social media websites. This is a great way to promote your content. Paying them is probably even more than they need to do. Just giving them help promoting their content would probably have been […]
Alerts For Your Business Name
I have written before about how you may find some unexpected things from Google Alerts. I now advise all of my customers to sign up for Google alerts. One of the things that comes with social media and all of the mass communication these days is that one person can make a dent in your […]
Good Publicity Can Spread Fast, Too
I wrote the other day about how many companies just don’t understand just exactly how bad publicity can have a negative effect on their business on the web these days. How social media can take one person’s negative opinion and if left alone can spread faster than wildfire. While it’s probably more usual these days […]
One Site’s Bad Publicity Can Be Another’s Bonanza
There has been more and more written about how to manage your companies reputation in the new online world. A world where a small misstep can be picked up upon, not just by traditional media, but by a world of bloggers and social media. I have even talked about how the RIAA is doing bad […]
Marketing Opportunities Are Everywhere
People tell me that they don’t have any idea how do incorporate the new marketing techniques into their website promotions, or they don’t have the time, or they don’t have the expertise. That’s just called “So What!” You don’t have to know about any of these things to be a good promoter, you don’t even […]
