It’s Starting To Look A Lot Like Christmas
It’s really starting to look a lot like Christmas out my window today.
I Like Black Text On A White Background
I Like Black Text On A White Background. Maybe it’s because I’m old and can’t see as well as I used to or maybe not. The thinking of many webpage designers is the look of the entire page. I’ll agree when looking at a screenshot of a page my eye goes to the entire page. […]
Quick WordPress Tip
WordPress has a feature that you might like. On any of your posts click the Preview Changes “Status: Published Edit” link and there is a checkbox which will make the post the first one to show in the listings (sticky). You can use this for your featured listings. This feature is also available on the […]
Making Money With A Web Based Business
Making money with a web based information business these days is much different than doing business used to be. There used to be many distribution costs associated with doing business with information as your product, printing, storing, shipping. Not anymore. Your product can now be delivered to the end user for almost nothing. It also […]
SEM Is Pretty Simple
I’ve been saying for a long time that optimizing your site for search engines is pretty simple. I was reading a post today by Mike Moran called Search Marketing Is Easier Than You Think. Many people confuse SEO (getting found by search engines) and SEM (marketing through search engines). It’s true that you can’t market […]
Another What Not To Do Email
I got a junk email the other day. I knew it was junk mail the second that I looked at it. I was just going to delete it, but then I actually read it and decided it would make a good blog post. Dear Webmaster, I have visited your site http://www.lillicotch.com and found it quite […]
Time To Start Your Holiday Email Campaign
I have never been a fan of anything Christmas before Thanksgiving, but since that’s not terribly practical, I think that not sending Christmas email before Halloween will have to do. These days, many businesses will say that I’m wrong, but I am personally annoyed by Christmas advertising before November 1. Well, it’s Nov 1 and […]
T-Mobile Could Use Some Email Marketing Help
I’m back to work today after a great visit to see my nephew graduate from Navy boot camp at the Great Lakes Naval Training Station. It was a fun time even though we didn’t get to see him for long as he had to fly out to his new school in Virginia. I was catching […]
More Problems With The FTC’s New Disclosure Rules
Yesterday I wrote about how I thought that the new FTC rules for bloggers were pretty much unnecessary and probably won’t work the way the it’s expected to. Today I’m reading where they might be dangerous, too. Mike Masnick raised some new, interesting, and alarming scenarios today in his TechDirt blog. More Problems With The […]
FTC Guidelines And My New Disclaimer
I’m sure by now you’ve probably seen that the FTC has set new guidelines for bloggers. I’ve been reading comments on both the pro and con side of the issue. Some folks argue that this is long overdue. Without specific rules people will take payments to promote products and services whether they actually like them […]


