Time To Start Your Holiday Email Campaign

Filed under: Information,Social — Tags: ,

I have never been a fan of anything Christmas before Thanksgiving, but since that’s not terribly practical, I think that not sending Christmas email before Halloween will have to do. These days, many businesses will say that I’m wrong, but I am personally annoyed by Christmas advertising before November 1.

Well, it’s Nov 1 and time to begin. Before you start with any email campaign please read my thought on doing this right.

Let me also say to offer something of value to your readers. It’s all well and good go send sales and discount coupons, but if your think “value” and offer something unexpected like a cool craft pattern or an old family recipe, readers will be more inclined to pay attention to the rest of your email.

For a small business offering more personal service is your biggest advantage. Your email could also become something treasured by your reader (fan) and make it more likely to get passed around.

The email insider has more good tips.

Do Your Emails Reflect The Emotions That Define The Holidays?

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