Design For Human Visitors
I was reading a post called “When is Usability More Important than SEO?” by Stoney deGeyter. Before I even started to read I said to myself it always is. I have written before What Good Are 1,000,000 Visitors If They Don’t Like Your Content? If you are making a business website you want the search […]
Another Good Reason To Have a Blog
I wrote yesterday about having a blog or newsletter. Then yesterday I discovered something else that I really like about having this blog. It’s the search feature. I can use it to send a targeted list of my work to people with a single link. For example, I have quite a few cities on my […]
What Do You Do, Exactly?
I found myself at a get together the other night and was asked What is it that you do, exactly? I found myself trying to explain search engine optimization, search engine marketing and things like viral marketing to people who had never heard of them. I went on for a bit and I think that […]
How Long To Register Your Domain Name
One of the first things that you do when starting a website is to register your domain name. I had more than one of my customers ask me “should I sign up for one year or more?” I have always believed that because that information is public and freely available that it would make sense […]
Getting People To Post To Your Blog
I have been writing this blog for about a year and a half now. One of the thing that almost every blogger hopes for when they start one is that they will inspire visitors to comment on their posts. I do get a few relevant comments on this blog, but I am always looking for […]
A Good Reason To Use Image Alt Tags
Alt tags are small bits of text (sometimes not so small) that only show when an image on your page is blocked for one reason or another. Back in the old days of s-l-o-w dial up modems many people surfed with the images turned off in order to speed things up by not not having […]
How To Get Inbound Links To Your Site
You have built your site with good consistent plain text navigation. You have dressed up your pages to look really great, have some killer original content and are adding more info on a regular basis. What Next??? The next step in getting your site to gain more traffic and to rank higher in the search […]
What Good Are 1,000,000 Visitors If They Don’t Like Your Content?
I have written before (and here) that I believe that if you have a site that is over optimized for search engines chances are that your human visitors could find it hard to read, use and understand. I ask my customers what good is having all of the traffic in the world if they just […]
Why Do We Need A Website?
Today I’m meeting with a potential new customer. This is a group of people who are divided on whether they need a site or not. A couple of them are pushing hard to have one and they have asked me to speak to them today. Rather than giving them the hard sell and telling them […]
Content Paralysis
I had a friend who I met a while back at a PAPEN meeting contact me recently. Her daughter is a real estate agent and she was trying to put together a website for her business. She had paid someone to design her site over a year ago and still has nothing up. The designer […]
