Don’t Even Look Like A Spammer
I saw an ad posted on Craigslist the other day from a person who wanted to find someone with software to spider the Internet and collect email addresses to send their ads to. I normally just chuckle at something like this and move on, but for some reason I sent a note and asked them […]
Links From Social Network Sites
One of the best ways to move your site up in the search rankings is to get links from other sites. When I mention to my customers that one of the easiest places to get these links is social networking sites they tell me that they don’t want a MySpace page or one on Facebook. […]
What Your Web Site Shouldn’t Do
I went to a website today to buy a part for a small appliance that I own. I’m not going to name names here (bionaire.com) because I didn’t like their site. I found my model and couldn’t find any links to parts for that model on the page. I clicked the general parts menu and […]
Too Much Of A Good Thing?
I have written before about my customer MeloSleep.com. They wanted to promote their product by giving away free samples. They placed a large newspaper ad with a limited amount of success and then decided to post their free offer on a few “freebie give away” sites. I haven’t had much experience with sites like this […]
Good Publicity Can Spread Fast, Too
I wrote the other day about how many companies just don’t understand just exactly how bad publicity can have a negative effect on their business on the web these days. How social media can take one person’s negative opinion and if left alone can spread faster than wildfire. While it’s probably more usual these days […]
Some Random Thoughts on a Thursday
When sending email newsletters I believe it’s best to allow people to view the site with whatever font that their computer defaults to. When you don’t specify a font style it lets the readers program go to whatever it defaults to. I think that gives a person more of a feeling of familiarity when they […]
Email Newsletter Marketing
I have been helping several of my clients with their marketing recently by using email newsletters. Newsletters are a wonderful way to promote your business in a very cost effective way. I wrote about PHPList which is a effective way to manage your email list and campaign for free. It works very well for a […]
How You Can Still Sell Paid Links
While I don’t sell paid text links on this site, but many people do. If you have a fairly high ranking site it’s a great way to make more money with your site than with Google ads alone. The best way to improve your ranking with the search engines is to have high ranking sites […]
Something To Think About When Placing An Ad
My customer MeloSleep.com wants to take out several newspaper ads to promote their site. With online ads you make a brand new page and then have people click on a link to that new page. Lillicotch.com/sample1/, Lillicotch.com/sample2/, etc. That way by using your server logs you know exactly how many visitors that new page gets, […]
A Good Reason To Use Image Alt Tags
Alt tags are small bits of text (sometimes not so small) that only show when an image on your page is blocked for one reason or another. Back in the old days of s-l-o-w dial up modems many people surfed with the images turned off in order to speed things up by not not having […]
